Our value of service


We personalize each and every
strategic solution according to the
needs and requirements of your
brand in order to thrive in
the market.

Strategic Solution



branddescovery

Brand Discovery

Understand your product and brand
brandmapping

Brand Mapping

Align your business goal with Brand Strategy
brandbuilding

Brand Building

Personalise solutions to bring your brand to life
brandevolution

Brand Evolution

Keep your brand remain timeless in the digital age
 

Our Philosophy


We see brands around us, however when we close our eyes to recall the brand names, we might just recall less than 5 brands.

WHY! It because there is something missing in the branding process. Brand recognition starts from nurturing affinity with consumers. The brand needs to provide the brand values & fulfill brand promises to establish ”TRUST” to create brand equity.

 

Brand Life Cycle

It is a perpetual effort to build a brand and foster brand affinity. A tailored made strategic solution in branding, marketing and advertising needs to be in place to strengthen the brand positioning for the brand to thrive in the market, to cut above the competitors.

We believe Brand Logo is a start of a brand-building journey, we provide strategic solutions in every stage of your brand life cycle from introduction to transformation.


Thrive in the New Era

Digital Marketing is one of the main media and channels to reach target audiences in a cost-effective way. However, it is more than advertise online as you need a strategic solution to promote your brand with a distinctive brand message, content marketing & ad-buy targeting strategy to make it a strong campaign.

Digital Marketing is a strong supporting medium to implement the marketing and branding campaign at a reasonable cost.


Total Brand Affinity Solutions

Register your product & service into consumer mind.


STEP 1

REVIEW AND RESEARCH


Conduct a dipstick study to create a Distinct Branding Strategy, include SWOT Analysis competitors analysis & target market analysis (market segmentation, consumer insight & profile)
STEP 2

REVIEW & DEFINE BRAND ESSENCE


Includes brand unique proposition, tagline, brand value, brand personal, brand mission & vision
STEP 3

DESIGN & REFINE BRAND IDENTITY


Includes brand logo, brand guideline & key visual
STEP 4

BRANDING TACTIC


Includes brand campaign concept & brand communication strategy